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BORN YESTERDAY – ORIGINAL 1948 BROADWAY PLAYBILL
Judy Holliday & Paul Douglas
Lyceum Theatre | Week of May 24, 1948
An original May 24, 1948 Broadway Playbill for Garson Kanin\'s celebrated comedy Born Yesterday, starring Judy Holliday and Paul Douglas.
An exceptional period collectible combining classic Broadway history with a full-page baseball advertisement featuring some of the greatest players of the era.
HISTORIC BROADWAY PRODUCTION
Born Yesterday opened February 4, 1946, at New York\'s Lyceum Theatre and became one of Broadway\'s most successful postwar comedies.
The original production ran for 1,642 performances through December 31, 1949.
This particular issue dates to the final week of Paul Douglas\'s original Broadway engagement, which ended May 29, 1948.
Judy Holliday continued in the production and later became internationally famous for her Academy Award-winning portrayal of Billie Dawn in the 1950 film adaptation.
FEATURED CAST AND CREDITS
Judy Holliday – Billie Dawn
Paul Douglas – Harry Brock
Garson Kanin – Playwright and Director
Max Gordon – Producer
Donald Oenslager – Scenic Designer
The program also lists Ellen Hall, Laurence Hugo, and Frank Otto among its performers.
SPECIAL 1948 CHESTERFIELD BASEBALL ADVERTISEMENT
An outstanding feature is the original full-page Chesterfield Cigarettes baseball advertisement featuring six well-known baseball figures:
Ted Williams – Boston Red Sox
Joe DiMaggio – New York Yankees
Stan Musial – St. Louis Cardinals
Bob Elliott – Boston Braves
Bucky Harris – New York Yankees Manager
Ewell Blackwell – Cincinnati Reds
The advertisement features photographic portraits of all six men surrounding a Chesterfield cigarette package with the slogan \"The Baseball Man\'s Cigarette.\"
An appealing piece of original postwar baseball advertising, particularly for collectors of Williams, DiMaggio, Musial, and historic MLB memorabilia.
ADDITIONAL CONTENT
Includes original theatrical credits, period advertising, and a distinctive photographic cover featuring Judy Holliday and Paul Douglas.
Other advertising includes Elizabeth Arden beauty products and Mount Vernon whiskey.
CONDITION
Overall good vintage condition with age-related toning, light surface and edge wear, and a visible vertical crease on the cover. Original artwork, theatrical contents, and period advertisements display well. Please review photos for exact condition.
COLLECTOR APPEAL
A wonderful crossover collectible for Broadway enthusiasts, Judy Holliday admirers, Garson Kanin collectors, and baseball memorabilia collectors seeking original 1940s advertising featuring Ted Williams, Joe DiMaggio, and Stan Musial.
Original May 24, 1948 issue from the historic Lyceum Theatre production.
