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This is a vintage Black Hills Telephone Directory from February 1966, published by Northwestern Bell Telephone. The directory features a prominent image of Mount Rushmore on the cover, making it a unique piece of regional advertising memorabilia. Inside, it contains numerous advertisements for local businesses in the Black Hills area of South Dakota, including Villa Ranchaero, First National Bank, Fashion Beauty Salon, Villa Super Valu, Ray's Frontier Service, Eddie's TV & Radio Service, El Toro Cafe, Newell Upholstery, Ivan's Upholstery, Honda Sales, Kawasaki, and many more. It's a fascinating snapshot of local commerce and community from the mid-1960s. The booklet is in good vintage condition with some expected wear and discoloration due to age, as shown in the images. A great collectible for advertising enthusiasts, local history buffs, or anyone interested in telephone directories.
